Partnerships are only a skinning ship if you allow it Working with others can be incredibly difficult. I attribute this to communication and managing expectations. How often have you engaged people to work together and the vision is never realized?…
“Hi, I think your product is really dope. I’d like to buy it. Here is the money” Every creative’s dream! This is a sales process that we all want for our businesses. However, the reality is, because we are usually…
If you're considering hosting an online event, keep reading So here we are now! Level 5 lockdown, what does that mean for creatives? We’ve spoken about taking your craft online, and the useful tools to set you up for success.…
Your ability to pivot is essential, but maintaining your core values is authentic. Imagine doing business without inhibition because your products speak to the values of why you started? This is true for a local business that specializes in the…
Digitise your business This blog post is particularly exciting for me. Because I’ll be sharing all the tools that have enhanced how we’ve worked at GigCulture. So funny story, we’ve been online, using tools such as MailChimp, Zoom, and GSuite…
Experiential Marketing Ever heard this term before? That’s right, a huge wave in shifting towards experience has taken over the eventing and marketing industries. People seem to engage more with a brand when they can experience it. What does this…
Practitioners within the creative industry need to take on the challenge of getting their businesses online through content marketing. For many creatives, they focus solely on their craft and skill set, delivering services/products without paying attention to marketing and adding…
Freelancing as a GigCreative in the GigEconmy can be an incredibly daunting experience. There’s loads of information on how to manage your business, balance your life and be successful. Let’s face it, it’s all a lie. The one essential component…
Digital Influence - Twilebs, felebs and Instalebs I don’t even know if the last one is an actual term. More recently Tik Tok is racing to the top of the charts. If you’re a personality, with reach and influence. How…
An article by City Press revealed today a 500% increase in South Africans Google searches for homemade alcohol recipes. While we’re all trying to keep safe and stay home. The desire to consume alcohol is increasing. The funny thing is…